"If we hadn’t embraced change, we would have become stagnant..." -- Richard Branson
Is it possible to systematically culture the ability to maintain broad comprehension while focusing sharply on details? Without the ability to focus on details projects are likely to fail. But without the ability to maintain the big picture at the same time the entire enterprise can go over a cliff. Opportunities present themselves to every company. Initially big opportunities may seem crazy to those who are completely absorbed in the small details of a project.
But looking at the bigger picture they make sense. When Richard Branson wanted to start an airline company, his partner at Virgin Records thought he was crazy. But it turned out to be just one in a series of profitable adventures that Richard took on. Now his plan is to help companies make the shift toward greater sustainability, taking into account the bigger picture of the planet as a whole.
Here is an excerpt from the B Team statement issued in January 2014:
"...we need to turn upside down the “old way” of doing business and create a “Plan B”, focused on longer-term horizons and a goal of helping people to thrive, rather than maximising profit at all cost."
How can we help plan B make that project successful in the least amount of time?
A company is only as coherent as the people who run it. The people who run the company reflect the collective thinking of all the people involved with the company.
Now it is becoming clear that the work environment has a significant influence on business outcomes. And the work environment today can be upgraded through the electrical and electronic systems that we use to go about our daily activities. The quality of each electronic signal we interact with can support brain coherence when those signals are in phase with the natural motion of living systems. This upgrade can be accomplished by increasing the conductivity of the ground plane to increase bioelectric conductivity as shown by the scientific reasearch of Dr. Perry.